[columns][three-columns] [iconbox type=”hexagon” icon=”envelope” heading=”EMAIL”]sandra_eddy04@yahoo.com[/iconbox] [/three-columns][three-columns] [iconbox type=”hexagon” icon=”phone” heading=”PHONE”]323.309.7268[/iconbox] [/three-columns][three-columns] [iconbox type=”hexagon” icon=”file” heading=”RESUME”]View My Resume [/iconbox] [/three-columns][/columns]

 

Portfolio – Branding

BRANDING

I work with clients to craft a brand strategy, story and experience that is informed by research and guided by strategic insights.

 

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[two-columns] [team_member name=”BRAND DEVELOPMENT” description=”Building a world-class brand is an effort comprised of equal parts strategic thinking, unbridled creativity and discipline. The key is to effectively communicate the essence of your business in a way that promotes awareness and loyalty to drive your brand ahead.” image=””] [divider][button link=”http://www.sandraeddy.com/portfolio/mcelroy-inc/” color=”black” rounded=”true” icon=”star” size=”medium”]view case study[/button] [/two-columns]

[two-columns] [team_member name=”VISUAL IDENTITY” description=”Though exceptional design isn’t just about making things pretty…first impressions matter! Design is a problem-solving process that must be fully explored before visual translation of brand to an audience can be executed.” image=””] [divider][button link=”http://www.sandraeddy.com/portfolio/cottonblenddemo/” color=”black” rounded=”true” icon=”pencil” size=”medium”]view case study[/button] [/two-columns]

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[two-columns] [team_member name=”TONALITY” description=”Finding the fundamental essence of your voice is critical to effectively communicating with your audience. Revealing your unique tone and style is what sets you apart from the pack.” image=””] [divider][button link=”http://www.sandraeddy.com/portfolio/scorebig-brand-development/” color=”black” rounded=”true” icon=”quote-left” size=”medium”]view case study[/button] [/two-columns]

[two-columns] [team_member name=”BRAND ALIGNMENT” description=”Furnishing clear brand briefs and style guides to provide effective alignment from top to bottom on a singular direction turns each and every employee into a brand champion..” image=””] [divider][button link=”http://www.sandraeddy.com/portfolio/scorebig-brand-alignment/” color=”black” rounded=”true” icon=”align-justify” size=”medium”]view case study[/button] [/two-columns]

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